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Rakuten Advertising Launches Mirai, Affiliate Marketing's First Advanced AI Optimization Agent

Rakuten Advertising has released Mirai, an artificial intelligence system that automates decision-making across affiliate marketing networks—potentially displacing human strategists who have long controlled millions of dollars in commission-based ad spending. The move reflects a broader industry shift toward AI agents that don't just analyze data but independently execute business decisions, raising questions about whether traditional marketing roles can survive the technology's expansion. That three major financial news outlets are covering a single product launch suggests Wall Street sees this as a watershed moment for how digital advertising dollars get allocated.

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Investing.com faviconInvesting.comYahoo Finance faviconYahoo FinanceSeeking Alpha faviconSeeking Alpha
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How Did Rakuten’s Shift to English Transform Its Workforce Culture?

UC Today faviconUC Today·
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How Rakuten built a tech empire by breaking the rules

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Rakuten Mobile’s journey to autonomy traces back to 26‑year‑old academic research

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What’s up with… Ciena, telco AI in Asia, Rakuten Symphony

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Rakuten Puts ‘Brain Twin’ AI at Center of Retail Ecosystem

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Rakuten Mobile launches AI chat service Rakuten Link AI

Rakuten Mobile Inc on Thursday announced the release of the upgraded Rakuten Link app for Rakuten Saikyo Plan subscribers. The newly enhanced app includes Rakuten Link AI, an AI chat service that ...

Japan Today faviconJapan Today·
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Rakuten fixes issues twice as fast with Codex

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“A generational issue” – BT, Orange, Rakuten, Telus circle the AI prize

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Rakuten Mobile Extends Partnership with Netcracker for AI-Enabled Digital BSS to Support its Mobile Network in Japan

Yahoo Finance faviconYahoo Finance·
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Rakuten AI 3.0 Debuts as Cost-Efficient, High-Performance Japanese LLM

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Rakuten Group Releases Affiliate Plans For Full-Funnel AI Agents

Rakuten Group, a Japanese technology conglomerate with businesses primarily focused on ecommerce, fintech, digital content, and communications, has begun building an AI agentic network to integrate...

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Rakuten is considering collaborating with OpenAI to build a system that analyzes user needs from conversation data

Rakuten has been actively using OpenAI's AI technology in its business operations, such as running an in-house chatbot using GPT-3.5, even before the release of ChatGPT-4's enterprise plan 'ChatGPT...

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Is Rakuten’s AI and Autonomy Push Quietly Reframing Its Ecosystem Strategy for (TSE:4755)?

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Rakuten Symphony to expand O-RAN trials across Global South

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Rakuten AI 3.0 Exposed: How Japan's "Most Powerful" AI Model Was Actually a Rebranded Deepseek Build

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Rakuten doubles down on AI

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Rakuten targets SMEs with specialised AI offering

Rakuten Mobile unveiled a generative AI service for enterprises, with the aim of giving all businesses in Japan access to low-cost and accurate models to support their digital transformations. Co-CEO...

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Rakuten Mobile Adds Nuance Intelligent Engagement AI Services to Rakuten Communications Platform

The Rakuten Virtual Assistant within Rakuten Link, Rakuten's native communication app based on Rich Communication Services (RCS) standards that brings together Rakuten services within a single app,...

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rakuten ai is a trending topic in artificial intelligence. Best AI News Today aggregates the latest news and developments about rakuten ai from over 30 sources including research papers, tech publications, and community discussions.

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As of today, there are 22 recent stories about rakuten ai. Recent headlines include: How Did Rakuten’s Shift to English Transform Its Workforce Culture?; Rakuten fixes issues twice as fast with Codex; Is Rakuten’s AI and Autonomy Push Quietly Reframing Its Ecosystem Strategy for (TSE:4755)?. This page is updated every 15 minutes with the latest coverage.

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