Rivian rolls out ‘Hey Rivian’ AI assistant with full vehicle control

Rivian's new "Hey Rivian" voice assistant marks a significant shift in how drivers will interact with their vehicles, giving owners hands-free control over everything from climate settings to navigation through natural language commands. The move puts Rivian in direct competition with Tesla's Autopilot voice system and Apple's Siri integration, but with a more ambitious scope that extends to vehicle functions typically requiring manual input. The rollout signals how rapidly automakers are moving to embed generative AI into core driving experiences, raising questions about safety oversight and whether regulators are keeping pace with the technology.

Electrek·1d ago